Mero Guirguis
< Our People

Managing Principal
As a versatile strategist who quickly gets to the heart of an issue, I’ve driven significant financial, strategic and organizational impact. Working closely with executives at over 50 organizations across 5 continents, 20 countries and 30 industries, I delight in helping companies achieve sustainable growth through the following strategies:
• Identify and target most profitable demand
• Secure dominant pricing power and market share positions
• Optimize distribution channels
• Structure precision integrated marketing
• Innovate from idea to launch of new businesses, brands and products
• Direct robust innovation pipelines
• Reinvent business models and value chains
Community Involvement
• Volunteer with refugee families and church community
• Mentor graduate students
Education
BA, Politics, Economics, Rhetoric and Law, University of Chicago
LOCATION
Chicago